Talk: Guide Your Team with an Email Playbook

Thanks for attending my talk, Guide Your Team with an Email Playbook, at Litmus Live Boston. A link to my slides can be found below, along with any referenced links and resources.

Let’s stay connected and keep the #emailgeek and #litmuslive conversations going!

Guide Your Team with an Email Playbook

Presentation Slides [5 MB] – Presentation slides from Litmus Live talk in Boston

If you have questions about this process or would like to know more, see me at table #10 during the Ask an Expert session on Tuesday and Wednesday. Or, shoot me an email.

Resources

The Practical Guide to Creating Empathy Maps – Detailed article from UXPin about empathy maps in the user persona process
What is an Empathy Map? – Agile guide from Solutions IQ outlining how to create an empathy map

Email Playbook & Workflow

Presentation Slides [2.6 MB] – Slides from my mini-talk during the Reinvent Your Email Workflow workshop

Resources

Mint Email ExamplesOne, two and three product promotion examples from Mint
Remember Santeria by Sublime – Spiffy use of an animated gif from Spotify
18 Email Stats to Quote at Parties – I’m 100% quoting these stats from Emma at parties
Bad Behavior – Another fly newsletter example from The Outline
Value Stream Mapping – Helpful exercise in identifying wait times and pain points in your workflow
The Practical Guide to Creating Empathy Maps – Detailed article from UXPin about empathy maps in the user persona process
What is an Empathy Map? – Agile guide from Solutions IQ outlining how to create an empathy map

All images, unless otherwise noted, are from Unsplash

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